Florena

EUPersonal care

Score

4/5

European owner. Some facts are not yet verified.

Florena sells skin-care products and is part of Beiersdorf. Beiersdorf has owned Florena Cosmetic GmbH since 2002.

What we know

Owner

Beiersdorf AG, GermanyEU

Parent company

Headquarters

Hamburg, GermanyEU

Production

The company does not publish where this is made.

Beiersdorf names a plant in Poznań that makes Florena products, but does not state which markets it supplies with this brand. Its brand site and other plant pages do not establish where Florena products sold in Europe are made.

Not yet verified
  • The company does not publish where this is made.
  • Whether there are large shareholders outside Europe

We have not listed alternatives for this brand yet.

Ownership chain

  1. Florena
  2. Beiersdorf AGBrand ownerGermanyEU
  3. maxingvest groupParent companyGermanyEU

Sources

  1. Beiersdorf AGGeneral · 28 September 2026
  2. Beiersdorf AGOwnership · 28 September 2026
  3. Beiersdorf AGHeadquarters · 28 September 2026
  4. Beiersdorf AGGeneral · 28 September 2026
  5. Beiersdorf AGGeneral · 28 September 2026
  6. Beiersdorf AGOwnership · 3 October 2026 · Source about Beiersdorf AG, the owner.
  7. Imprint: Beiersdorf AG, Beiersdorfstraße 1-9, 22529 Hamburg, GermanyBeiersdorf AG · Ownership · 25 September 2026 · Source about Beiersdorf AG, the owner.
  8. Imprint: Beiersdorfstraße 1-9, 22529 Hamburg, Commercial Register Hamburg HRB 1787Beiersdorf AG · Headquarters · 25 September 2026 · Source about Beiersdorf AG, the owner.

Last verified on 28 September 2026.

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