Wasa
EUBread
Score
4/5European owner. Some facts are not yet verified.
Wasa is a Swedish crispbread brand founded in 1919 and part of the Italian Barilla group since 1999. The brand belongs to Barilla Sverige AB in Stockholm, and Barilla Holding S.r.l. in Parma is the parent of that group.
What we know
- Owner
Barilla Holding S.r.l., ItalyEU
Parent company
- Headquarters
Stockholm, SwedenEU
- Production
The company does not publish where this is made.
The Barilla Group 2025 annual report describes the Filipstad factory as part of Wasa's industrial assets, but does not establish all production locations supplying the European market.
- Not yet verified
- The company does not publish where this is made.
- Whether there are large shareholders outside Europe
We have not listed alternatives for this brand yet.
Ownership chain
- Wasa
- Barilla Sverige ABBrand ownerSwedenEU
- Barilla G. e R. Fratelli S.p.A.Parent companyItalyEU
- Barilla International B.V.Parent companyNetherlandsEU
- Barilla Holding S.r.l.Brand ownerItalyEU
- Granaria S.r.l. & C. S.a.p.A.Parent companyItalyEU
Sources
- Annual Report 2025: the group's parent company and Wasa's place in it
- Annual Report 2025
- WASA SINCE 1919, trademark registration 2018400
- Annual Report 2025: parent company and registered office in Parma
Last verified on 23 September 2026.